JOCELYNE SMITH                                                                                                                 

 

50 Memorial Drive
Cambridge, Massachusetts 02142
Telephone: 617-253-2659

 e-mail: jsmith @mit.edu

 

Education

1997-1999               MIT SLOAN SCHOOL OF MANAGEMENT

M.B.A. candidate with emphasis in Marketing, June 1999

 

1985-1989               SEATTLE UNIVERSITY

B.A. summa cum laude in Marketing, June 1989

•   Started and chaired American Advertising Federation Chapter.

•   Outstanding Marketing Student of the Year, American Marketing Association.

•   Outstanding Service in Marketing, Seattle University.

•   2 Merit Scholarships, and Sue M. Naef Scholarship for Leaders, highest university award for excellence in leadership, public service and academic achievement.

•   Worked way through school as staff accountant for Seattle Opera (1986-1991) and student advisor for Matteo Ricci College (1986-1987).

 

Experience

ACCOUNT AND PROJECT MANAGER                                                                                 Seattle, WA

1997                        Weber Marketing Group

• Managed client portfolio of over $8.5 billion (avg. client size: $500 million in assets).

•   Contributed to agency reputation for designing award-winning merchandising that increases sales and lowers clients’ costs by increasing customer technology use.

•   Supervised entire creative and production staff, overseeing design and production.

•   Negotiated vendor contracts and managed multiple-vendor production.

 

SEGMENT ADVERTISING MANAGER                                                                                   Seattle, WA

1995-1997               Seafirst Bank (Bank of America subsidiary)

•   Was promoted 5 pay grade levels from previous position as Asst. Product Manager.

•   Designed and directed advertising programs for 5 specialized market segments.

•   Learned, outside of work, strict regulatory and compliance rules for external communications, in order to speed projects through legal department.

•   Think First Award for ideas that streamlined operations and cut company expenses.

 

ASSISTANT PRODUCT MANAGER                                                                                       Seattle, WA

1991-1994               Seafirst Bank (Bank of America subsidiary)

• Helped plan and coordinate 6 product promotions, all of which exceeded profit goals.

•   Division software trainer (Mac). Innovated and managed automated pricing system.

•   Staff Excellence Awards in 1989, 1990, and 1991.

 

EDITOR AND DIRECTOR OF PUBLIC RELATIONS                             Seattle, WA and Denver, CO

1991-1992               Opera Calendar

• Developed concept for new, not-for-profit arts magazine and solicited funding.

•   Coordinated product design and production with vendors and volunteers.

 

ADJUNCT FACULTY MEMBER IN MARKETING                                                                Seattle, WA

1991-1992               Seattle University

• Organized student efforts in national advertising/communications competition.

 

Additional

•   Volunteer of the Year (Seafirst Bank), for extensive work with 5 non-profits.

•   Interests:  cooking, wine, performing arts, pro basketball, travel, biking, volunteering.